Privacy.

Who we are

This policy covers agentkelner.com (the "Site"), operated by Mark Kelner, a licensed real estate broker in Illinois sponsored by United Realty Group, Inc. ("we", "us"). Mark is licensed by the Illinois Department of Financial and Professional Regulation and works under the Real Estate License Act of 2000.

Questions about this policy: mark@united.re or (847) 899-9970.

What we collect when you contact us

When you send a form, we collect what you enter: your name, phone number, email address if you give one, how you'd like to be contacted, and optionally where the home is, your timeline and a message. We also record which page the form was on and what the request is about (selling, buying and so on).

We also store, with your request, how you reached the Site: the campaign details from the link you followed (for example utm_source or utm_campaign), the advertising click identifier if you arrived from an ad (Google's gclid or Meta's fbclid), the first page you visited and the website that referred you. We use this only to understand which marketing produces real conversations.

We do not collect Social Security numbers, bank details or government ID numbers through the Site.

What is collected automatically

Your browser sends standard technical information (IP address, browser, device and pages visited), which our hosting provider records in server logs.

The Site keeps a small record in your browser's local storage of how you first arrived and the most recent campaign link you followed, for up to 90 days. It never leaves your browser unless you send a form, when it travels with your request as described above.

Analytics and advertising tools

Google Tag Manager and Google Analytics 4 measure how the Site is used, in aggregate. Google's privacy policy: policies.google.com/privacy.

The Meta (Facebook) Pixel measures visits, taps on our call and text links, and completed requests so we can see which ads work and, where Meta's housing-advertising rules permit, show ads to people who have visited the Site. Meta's policy: facebook.com/privacy/policy.

If Meta's "automatic advanced matching" is switched on in our account, the Pixel may read information you type into our form, convert it into a one-way hashed code in your browser, and send that code to Meta to match the visit to a Meta account. Meta says it does not receive the plain-text values.

We do not put your name, phone number, email or address into analytics event data or into page addresses.

If your browser sends a Global Privacy Control signal, the Meta Pixel does not load and Google's advertising storage is turned off. Visitors in the European Economic Area, the United Kingdom and Switzerland default to no advertising or analytics storage.

You can also block or clear cookies and local storage in your browser, install the Google Analytics opt-out add-on, or change your Meta ad settings.

How we use your information

To get back to you and provide real estate services; to send information you ask for; to understand which pages and campaigns lead to conversations; to keep the Site secure and free of spam; and to meet legal and licensing obligations.

We do not sell your personal information, and we do not rent or trade it to data brokers.

Who we share it with

Service providers that run the Site and our communications (hosting, email delivery, spam filtering, analytics and advertising measurement), only to provide those services; transaction partners such as attorneys, lenders, inspectors and title companies when you ask us to; United Realty Group, Inc. and the relevant MLS as brokerage rules and Illinois law require; and authorities when the law requires it.

Text messages and email

By sending your phone number through a form or texting us, you agree that Mark may text you about your request and related real estate matters. Message and data rates may apply and frequency varies. Reply STOP to any message to stop texts, or HELP for help. Agreeing is not a condition of any service; you can choose a call or email instead.

If we ever send marketing email, every message includes a way to unsubscribe.

Spam protection

To keep spam out, the form uses a hidden field that people never see but automated programs fill in, and submissions are checked by our form provider's spam filter, which may send form content to the Akismet service to be checked. We may also limit repeated submissions.

Security and retention

The Site uses HTTPS. Requests are delivered to Mark by email and stored with our form provider, with access limited to Mark. No system is perfectly secure; if a breach affected Illinois residents' personal information, we would notify you as the Illinois Personal Information Protection Act requires.

We keep requests for up to seven years from our last contact, transaction records as the Real Estate License Act and brokerage policy require, and opt-out records for as long as needed to honor them.

Your choices and rights

You can ask to see, correct or delete the personal information we hold about you, or to opt out of targeted advertising, by emailing mark@united.re or calling (847) 899-9970. Depending on where you live, state law may give you additional rights, including the right to appeal a decision; we'll respond within the time that law requires. We won't treat you differently for asking.

The Site does not collect biometric information.

Children

The Site is not directed to children under 13 and we do not knowingly collect their information.

Equal housing

We are committed to the letter and spirit of the federal Fair Housing Act and Illinois law. We do not discriminate on the basis of race, color, religion, sex, disability, familial status, national origin, or any other protected characteristic.

Changes

If we change this policy we'll update the date below. Significant changes will be noted on this page.